MARKETING CONVERSATIONS: 2 interesting pieces

[dalakhani]

Originally Posted by ateamstupid

So poker is thriving because of A-list celebrities, trendy lounges, good food and contests between hands?

No, poker is thriving because the industry sold the idea that regular people can make money at it. Period. All this other fluff you're suggesting would be useless to poker and it's useless to racing. Gambling drives this industry and it's only an increase in gambling that's going to 'save' it.

The idea that Belmont Park could become a trendy social destination for regular people and young women is so laughable it makes me wonder if you've ever been to either Belmont or New York City.

I was in New York City in April to get my hat for the derby. I did not go to belmont then but I have been a few times before.

As I said, perhaps these ideas wouldn't work at belmont but then again maybe they would.

I don't debate that gambling drives the industry and I certainly don't debate that the tracks need more gamblers. But where are you proposing they come from Joey? We are in 2011 in a society that wants what it wants before its even thought about. We are in an instant gratification age and you aren't going to get gamblers out by telling them they are going to solve puzzles while battling a 25% rake where its dirty and they are surrounded by bunch of old men.

The track is a dreary place and that is the perception and in many ways a reality. This has to change somehow. If you think what I am saying is off, throw your thoughts out. Perhaps they make more sense.