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Originally Posted by Kasept
Mark Cusano and Bill Heller do nice jobs covering racing for the Gazette who market the paper non-stop during the meet giving away copies daily outside the track. .
This piece is an utter joke. They didn't bother to check with NYRA about the distribution of the tuition prizes, which of course are going directly to the colleges of the winner's. And newspapers remain mystified why circulation and advertising continues to dwindle.
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If consistent, the Gazette will neither market Cusano and Heller selections to "fatten its bottom line" nor accept advertising from gambling-related interests; it will stop posting odds-lines for football and other sports in its sports sections, and it will no longer list winning lottery numbers.
Oh, and let's not forget the annual article about how racing is a "dying" sport and how NYRA needs to market it to a younger dempographic. Of course, now that NYRA implements what has been a wildly successful program at Keeneland, the Gazette criticizes the move. Priceless.
07-20-2009, 09:08 AM
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