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  #1  
Old 01-24-2012, 08:45 AM
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jms62 jms62 is offline
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Did someone get banned?? If so it is a his all-time quickest.
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  #2  
Old 01-22-2012, 09:20 PM
blackthroatedwind blackthroatedwind is offline
Jerome Park
 
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Quote:
Originally Posted by Kasept View Post
When I was doing a lot of sales and marketing work, I had to do a presentation for a tech product. It was in front of a group and I had to get them excited about how to sell a boring slide projector. Here's what I said:

"Technology is a glittering lure. But, there is the rare occasion when the public can be engaged on a level beyond flash, if they have a sentimental bond with the product. My first job, I was in-house at a fur company, with this old-pro copywriter, a Greek named Teddy. Teddy told me the most important idea in advertising is new. Creates an itch. You simply put your product in there as a kind of calamine lotion."

At this point, they seemed intrigued, so I began including slides of sweet and oddly sad scenes of my life in the presentation...

"Teddy talked about a deeper bond with the product. Nostalgia. It’s delicate, but potent. Teddy told me that in Greek, “nostalgia” literally means “the pain from an old wound”. It’s a twinge in your heart far more powerful than memory alone. This device isn’t a spaceship, it’s a time machine. It goes backwards, forwards, takes us to a place where we ache to go again. It’s not called the wheel. It’s called the carousel. It lets us travel the way a child travels. Round and around, and back home again. To a place where we know we are loved."

I got the sale.
This may be your finest work to date.
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Just more nebulous nonsense from BBB
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  #3  
Old 01-23-2012, 10:13 AM
freddymo freddymo is offline
Belmont Park
 
Join Date: Sep 2007
Posts: 7,091
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Quote:
Originally Posted by Kasept View Post
When I was doing a lot of sales and marketing work, I had to do a presentation for a tech product. It was in front of a group and I had to get them excited about how to sell a boring slide projector. Here's what I said:

"Technology is a glittering lure. But, there is the rare occasion when the public can be engaged on a level beyond flash, if they have a sentimental bond with the product. My first job, I was in-house at a fur company, with this old-pro copywriter, a Greek named Teddy. Teddy told me the most important idea in advertising is new. Creates an itch. You simply put your product in there as a kind of calamine lotion."

At this point, they seemed intrigued, so I began including slides of sweet and oddly sad scenes of my life in the presentation...

"Teddy talked about a deeper bond with the product. Nostalgia. It’s delicate, but potent. Teddy told me that in Greek, “nostalgia” literally means “the pain from an old wound”. It’s a twinge in your heart far more powerful than memory alone. This device isn’t a spaceship, it’s a time machine. It goes backwards, forwards, takes us to a place where we ache to go again. It’s not called the wheel. It’s called the carousel. It lets us travel the way a child travels. Round and around, and back home again. To a place where we know we are loved."

I got the sale.
Wasn't this an episode of Mad Man? Not your style to copy and paste..lol

I didnt see you included the link to the scene.. I love this show. Reminds me of working into my parents bedroom at 6 am as they prepped for work both with a cigarette in bed.
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  #4  
Old 01-23-2012, 10:17 AM
Danzig Danzig is offline
Dee Tee Stables
 
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this thread is certainly strange.
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  #5  
Old 01-24-2012, 10:02 AM
Coach Pants
 
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  #6  
Old 01-24-2012, 10:59 AM
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knickslions2 knickslions2 is offline
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Location: Ohio
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