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#1
01-14-2009, 12:54 PM
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The NTRA had a campaign with a nice commercial that involved a family concept and showed some really excited fans etc. I think the tagline for it was "Rediscover horseracing" The only problem I had with it was, it was only run on TVG and maybe a few times when the triple crown races were aired. Who in the hell is that reaching. You will never get "new" fans that way, period.
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