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#11
02-27-2010, 06:51 PM
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Per Bloodhorse article on Oaklawn website (sorry if this article is mentioned in another thread), "an announcement should be coming within the next week about a major network signing on to carry the race. Once that deal is finalized, an advertising pitch can begin to take form."
"Many have questioned Cella's decision to have the race on a Friday instead of a weekend. I may be in the minority here, but I think it can be a good move. For those of you that think it will be a late afternoon post, you are way off. I was told by the same source that the race will likely be scheduled for 6:45 p.m. CDT, which would make it a prime time event on the East Coast. If it were held on the Saturday or Sunday of that weekend, the Masters golf tournament might overlap the pre-race coverage. A Friday night horse racing might seem a bit unorthodox at first mention, but it will also have a new, exciting feel that could work out just fine. The other exciting thing about the Apple Blossom is that we can expect a full field in the gate and it probably will include some pretty decent horses. This was insured by Cella when he created an enticing purse structure that will earn the third-place finisher $500,000 and guarantee $100,000 to the last-place horse. Who wouldn't want to show up with those crazy numbers?" http://www.oaklawn.com/News/Story.aspx?Id=234 
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