Quote:
Originally Posted by Danzig
agreed. you've got your core, keep them happy, they keep coming back. newbies? they might come back.
the first thing racing needs to do is make sure all bet takers are giving the money to the tracks.
second thing that needs to happen is lower take out.
tracks are better off with the first, bettors with the second.
lastly, help owners perhaps make a bit more money. that brings in more owners, as well as aiding current owners to invest more.
god, it's so simple! 
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Check out the demographic of the average customer though. That guy will most likely be dead in ten years.
I think i would work on creating some new customers.