If I were the sponsor of the Juvenile Fillies (14 Hands Winery, I believe) I wouldn't be happy with the deal. The race sponsors get a decent amount of marketing "placement" that they expect will been seen by the substantial home audience. They also get mention on air and typically at least one ad during to the run-up to the race. 14 Hands received none of that because "their" race didn't get on air live.
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RIP Monroe.
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