Quote:
Originally Posted by jms62
Fiday Night Happy Hour racing in warm weather is a HUGE opportunity .
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To entice a bunch of clueless twenty somethings to get drunk cheaply
An opportunity MISSED because the tracks do NOTHING to get them interested in anything other but cheap booze.
ATTEMPTS TO ATTRACT MORE AND DIFFERENT GAMBLERS. Gambling industry analysts say that there is a relatively
small hard-core group of horse-racing attendees, most of whom are older people. The horse-racing industry is
trying to attract a larger and younger fan base (twenty-five to forty-five years old) with more disposable income.
Some racetracks have tried to become entertainment venues by offering food courts, malls, and music concerts.
Although these gimmicks attract visitors, those visitors do not necessarily gamble. Devoted race fans complain
that such promotions are too distracting and draw attention away from the racing.
http://www.libraryindex.com/pages/16...-GAMBLING.html