I would think alternating colors are the next breakthrough;you know, between the 5 yard markers....and the home players will have synchronized unifroms that will change colors in unison as they through pass through the color bands.
Porn sites will advertise with i-net boo bees painted in the end zones.
Nipple color will change against the ball in the oppositions end zone.
You really can take this a ways out there.
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