Monmouth would be better off with one more day of racing per week and cards of 9 or 10 races. If they really want to know what effect the upgraded purse structure has on handle then run a card that isn't a marathon number of contests on a nontraditional race day like a Tuesday and have the whole country focus on your product but don't ask your customers for a 6 hour day. If they worry about scheduling against a workday run a twilight or night card like the meadowlands used to do. Simultaneous tracks running and forcing choices just limits handle.
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