The general public does not care about the BC. The triple crown was my avenue into this wonderful sport. If the TC races are not drawing in new fans then there is a problem.

Seriously. Many of us (people in the US anyway) were drawn into the sport by some TC race and a horse. I realize there is a sizable fanbase that might be classified as addicted gamblers. I wonder how they found their way to the track though? Probably an addicted Uncle raving about the exploits of some superstar TC horse.

This unorganized industry does absolutely terrible PR work. If NASCAR can do it through entities working together, horseracing clearly has the capability of getting it done. Or remain what it is. Which is a sport that COULD be a whole lot better.