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Originally Posted by joeydb
Exactly. More specifically, they should market it to the college crowd. I took my buddies to the track when I was in college and they loved it. And now, with the smart computer guys at college studying poker, or trying to play perfect Blackjack strategy, count cards, whatever -- the biggest thing horse racing has to offer is the POSSIBILITY of an edge. The crowd I'm referring to doesn't play slot machines much. They are not suckers. But show them a game where they might get an edge (over the crowd), and they will get interested. The NTRA should run an ad during the World Series of Poker that's on now until November. You know, show the mutuel pools on Breeder's Cup Day -- "You think a $100,000 pot is big, try $10 Million..." that sort of thing.
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While I agree that whenever I take a friend to the track for their first time, they usually love it, you really cant compare the statistical "edge" in poker to horse racing.
You can scoop a $2500.00 pot in poker and pay $5.00 rake. (0.2%)
You win a $2500.00 pick 4 and you are, depending on which track, paying approx $500.00 rake (~20%)