[IrishS]

Originally Posted by Kasept

There are no Arbitrons for Satellite, but Sirius and XM poll subscribers on their listening habits, and ATR has grown substantially in the past 2 years. Sirius estimates that any moment during the live broadcast's three hours, 5,000 radio are tuned to the show and that in a week, 20,000 will tune in at some point. The show has a very high rate of retention (time spent on channel).

And between the three airings of the show on Sirius, the addition of XM (unknown quantity yet) and podcast/stream/archive at the website (9,000 'cast subscribers), it appears that anywhere between 30,000-40,000 will hear portions of the show over the course of a week. I can also tell how we're doing based on callers, advertising inquiries, Emails, etc... Bottom line is that it's been going very well.

Love the show.Keeps me going on long drives to dog shows. On there 3 airings of the 3 hour show each day?