Derby Trail Forums

Derby Trail Forums (http://www.derbytrail.com/forums/index.php)
-   The Paddock (http://www.derbytrail.com/forums/forumdisplay.php?f=2)
-   -   HSM- Horse Society Magazine (http://www.derbytrail.com/forums/showthread.php?t=27037)

-BT- 01-04-2009 06:48 PM

HSM- Horse Society Magazine
 
anyone subscribe, or think of subscribing to this?

this months cover is what caught my eye




-bt-

Scav 01-04-2009 06:55 PM

It is great. I subscribed. It has some real good article and a smoking hot chick everywhere named Stephanie Pine......

Byk is also on the advisory board

slotdirt 01-05-2009 08:18 AM

I get updates from the magazine all the time. I might have to subscribe.

pgiaco 01-05-2009 08:26 AM

Just got my first issue. Definitely worth the subscription.

lemoncrush 01-05-2009 08:52 AM

I subscribe, and like it overall.
I think the magazine would do itself a favor by adding more content, and less fluff....the articles could be a little more in depth.

Also, I'm not sure what horse racing fan is interested in looking at dozens of photos of owners/rich people (many of whom you've never heard of) at parties and charity events. These aren't celebrities, they're just rich people, and why it doesn't really bother me (I too noticed the number of hot photos of this Stephanie Pine person), I'm just not sure how showcasing this "lifestyle" is really that appealing to race fans.
Judging by the advertisers, they seem to be Targeting an upscale demographic and not cater to the ordinary race fan. Just my two cents.

onebadbeast 01-05-2009 09:32 AM

i saw her at the launch party, and i nearly launched!

Scav 01-05-2009 09:46 AM

Quote:

Originally Posted by lemoncrush
I subscribe, and like it overall.
I think the magazine would do itself a favor by adding more content, and less fluff....the articles could be a little more in depth.

Also, I'm not sure what horse racing fan is interested in looking at dozens of photos of owners/rich people (many of whom you've never heard of) at parties and charity events. These aren't celebrities, they're just rich people, and why it doesn't really bother me (I too noticed the number of hot photos of this Stephanie Pine person), I'm just not sure how showcasing this "lifestyle" is really that appealing to race fans.
Judging by the advertisers, they seem to be Targeting an upscale demographic and not cater to the ordinary race fan. Just my two cents.

It is catering to the upscale, they have advertisements for $2k watches and $500 shoes, not many people roll that hard. If I had to guess, they are targeting 21-45 males with some dough

I got it to look at the pictures and read something that isn't online

lemoncrush 01-05-2009 10:00 AM

Quote:

Originally Posted by Scav
It is catering to the upscale, they have advertisements for $2k watches and $500 shoes, not many people roll that hard. If I had to guess, they are targeting 21-45 males with some dough

I got it to look at the pictures and read something that isn't online

Visually, it's a nice casual read and a lot of the photography is good.
I just wish it were a little meatier in terms of content, as even the Lauren Stitch articles about Pedigree (which come across as interesting and relevent on Steve's radio show) appear clincal and lifeless in print.

And the editor will need some luck to keep this publication going if he's just going to cater to his upscale racing friends. I understand what side of racing he wants to capture, but I'm afraid it won't appeal to most of the fans I see at the track.

onebadbeast 01-05-2009 10:06 AM

I forget which page number it is that has a watch you can buy for only $200,000 bucks. Yes, i dont think the track people i know can fork that over.:$:

Monarchos1 01-05-2009 10:20 AM

It reminds me of Post Time USA with just a bunch of photos and little substance. I wouldn't pay for a year's subscription up front because I suspect it won't be around that long unless the publisher digs deeply into his own pockets. A media buyer pal told me most of the few ads they have had were trades or deeply discounted. Bad time for a start up targeting the luxury lifestyle and a tiny niche market.

Scav 01-05-2009 10:24 AM

Quote:

Originally Posted by Monarchos1
It reminds me of Post Time USA with just a bunch of photos and little substance. I wouldn't pay for a year's subscription up front because I suspect it won't be around that long unless the publisher digs deeply into his own pockets. A media buyer pal told me most of the few ads they have had were trades or deeply discounted. Bad time for a start up targeting the luxury lifestyle and a tiny niche market.

a year subscription was only $15, hardly going out on a limb

Monarchos1 01-05-2009 10:30 AM

Quote:

Originally Posted by Scav
a year subscription was only $15, hardly going out on a limb

I wouldn't pay $15 or even half that for one or two issues. If they have no no substantial ad revenue to speak of, that might be all you'll get. I think I'd rather use the money for P3s.

Scav 01-05-2009 10:52 AM

Quote:

Originally Posted by Monarchos1
I wouldn't pay $15 or even half that for one or two issues. If they have no no substantial ad revenue to speak of, that might be all you'll get. I think I'd rather use the money for P3s.

What the hell does ad revenue have to do with you reading something on the shitter every other month?

sumitas 01-05-2009 10:57 AM

I'd pick it up and skim it at the doctor's office.

parsixfarms 01-05-2009 11:03 AM

Quote:

Originally Posted by Monarchos1
It reminds me of Post Time USA with just a bunch of photos and little substance.

But without Gene Stevens in the photographs.

Kasept 01-05-2009 11:11 AM

Quote:

Originally Posted by Monarchos1
It reminds me of Post Time USA with just a bunch of photos and little substance. I wouldn't pay for a year's subscription up front because I suspect it won't be around that long unless the publisher digs deeply into his own pockets. A media buyer pal told me most of the few ads they have had were trades or deeply discounted. Bad time for a start up targeting the luxury lifestyle and a tiny niche market.

With all due respect, I find the above response unbelievably disappointing. I'm not trying to be insulting, but its' just too typical of the apathy and disdain people constantly spew around the sport on any and every topic...

Horse Society Magazine is the project of 29 year old Dino Baccari, a party promoter who fell in love with racing a couple of years ago and can't understand why there isn't more interest in the game which he finds infectiously fun. He started HSM to promote the game and has been tireless trying to build interest and excitement around events tied to major meets and events. It's just getting started. He has attracted professional magazine production types to help get it off the ground and deserves the support of the industry. I have been happy to flog HSM on the radio because like Dino, I want people to get interested in the game and be taken in by its' allure.

Why you would choose to coldwater a $15 investment to help a fledgling racing-related publicity vehicle is beyond me.

-BT- 01-05-2009 11:44 AM

Quote:

Originally Posted by Scav
What the hell does ad revenue have to do with you reading something on the shitter every other month?


i laughed

-bt-

sumitas 01-05-2009 12:44 PM

The home page .
http://www.horsesocietymagazine.com/

Monarchos1 01-05-2009 01:45 PM

Quote:

Originally Posted by Kasept
With all due respect, I find the above response unbelievably disappointing. I'm not trying to be insulting, but its' just too typical of the apathy and disdain people constantly spew around the sport on any and every topic...

Horse Society Magazine is the project of 29 year old Dino Baccari, a party promoter who fell in love with racing a couple of years ago and can't understand why there isn't more interest in the game which he finds infectiously fun. He started HSM to promote the game and has been tireless trying to build interest and excitement around events tied to major meets and events. It's just getting started. He has attracted professional magazine production types to help get it off the ground and deserves the support of the industry. I have been happy to flog HSM on the radio because like Dino, I want people to get interested in the game and be taken in by its' allure.

Why you would choose to coldwater a $15 investment to help a fledgling racing-related publicity vehicle is beyond me.

I don't feel any obligation to help this guy any more than I do Gene Stevens. If either one of them put out a good product, I'd buy it. But I don't have any interest in looking at something that's mostly full of pictures. I've seen copies of HSM, and it is badly in need of a qualified editor for what content it does offer. Frankly, I think my $15 will better help the industry if I push it through the windows.

freddymo 01-05-2009 02:18 PM

Quote:

Originally Posted by -BT-
anyone subscribe, or think of subscribing to this?

this months cover is what caught my eye




-bt-

Apparently Smith can still ride when called on?

The Indomitable DrugS 01-05-2009 02:27 PM

Quote:

Originally Posted by lemoncrush
I subscribe, and like it overall.
I think the magazine would do itself a favor by adding more content, and less fluff....the articles could be a little more in depth.

I think you might find this magazine to be more for you ....


GPK 01-05-2009 03:25 PM

Quote:

Originally Posted by The Indomitable DrugS
I think you might find this magazine to be more for you ....



Holy f*cking ****...I can't stop laughing.:eek: :eek:

Your finest contribution EVAR to this board:tro:

northeastbound123 01-05-2009 04:36 PM

FYI that "hot chick" Stephanie Pine is Dino's girlfriend

3kings 01-05-2009 05:23 PM

Quote:

Originally Posted by GPK
Holy f*cking ****...I can't stop laughing.:eek: :eek:

Your finest contribution EVAR to this board:tro:

Drug's ad for the Emperor's club (Spitzer's escort service) using one of our female posters, was the greatest post ever. It was fine work although very short lived. Those of you not fortunate enough to see it, have no idea the quality post that you missed.

infield_line 01-05-2009 07:13 PM

May Sound Irrational.....
 
but anything at this point that will pump a little money into the racing world.. why not.. you get some eye candy, a smattering of good articles. Some of these magazines will end up exposing non-players to the sport, and some of them might get the bug. Whoever this person is that is taking the flyer to start this magazine, if the committed people on a special interest board like the won't make a donation, then we should just resign ourselves to gradual oblivion.

We need to draw people to the sport......just subscribed

I/L

Quiet Chris 01-05-2009 07:43 PM

It looks like Ocala magazine with some horse racing in it. It probably will fold within a year like most magazines, but I get the feeling losing a few dollars isn't going to hurt the guy. If I am correct he is one of the party guys in the Palm Beach scene. This might be his first job. :D

richard burch 01-06-2009 08:03 AM

i just recieved my first copy. i really like it. definitely a high-end mag, a lot of fluff, nice photos.

lemoncrush 01-06-2009 08:21 AM

Quote:

Originally Posted by northeastbound123
FYI that "hot chick" Stephanie Pine is Dino's girlfriend

that isn't surprising, being that she's featured in about 1/2 the photos in the magazine. Even if HSM folds in less than a year, maybe he can launch a successful modeling career for her. :)

hoovesupsideyourhead 01-06-2009 08:33 AM

Quote:

Originally Posted by The Indomitable DrugS
I think you might find this magazine to be more for you ....


:tro: :tro: :tro:

OOOOOOO X1,0000000

saratogabrit 01-06-2009 09:39 AM

I went to both their events in Saratoga and at Breeders' Cup. I like the magazine and especially Dino's newly found infectious love of the sport. Also the fact that they gave Thorofan a full page ad dosen't signify to me that this magazine is purely for the toffs and megabucks of this world.

The first issue had rather a lot of spelling errors of peoples names in the photos but aside from that I think it was off to a good start

FGFan 01-06-2009 01:25 PM

Quote:

Originally Posted by The Indomitable DrugS
I think you might find this magazine to be more for you ....



Hilarious...really!!!
:D :tro:

OOOOOOOOOOOO!!

Fine work!!

Table of contents for articles anyone???

GPK 01-06-2009 01:28 PM

Gotta admit...I got the best looking dog ever:{>: :{>:

brockguy 01-06-2009 01:30 PM

Quote:

Originally Posted by saratogabrit
I went to both their events in Saratoga and at Breeders' Cup. I like the magazine and especially Dino's newly found infectious love of the sport. Also the fact that they gave Thorofan a full page ad dosen't signify to me that this magazine is purely for the toffs and megabucks of this world.

The first issue had rather a lot of spelling errors of peoples names in the photos but aside from that I think it was off to a good start


have you graced the pages yet Jeremy?? I had a quick look at the 1st issue, saw Byk a fair few times. One of my goals in life is to get my picture in one of these magazines :D

declansharbor 01-06-2009 01:55 PM

Quote:

Originally Posted by GPK
Gotta admit...I got the best looking dog ever:{>: :{>:

That would be me. :rolleyes:

and fine, fine work Drugs.


All times are GMT -5. The time now is 02:42 PM.

Powered by vBulletin® Version 3.6.8
Copyright ©2000 - 2025, Jelsoft Enterprises Ltd.